LeBron James and Jay-Z special appearance NBA All-Star Weekend 2010 Dallas, TX

LeBron James and Jay-Z made a special appearance for Dallas Elevators Powered by Coca-Cola program

Left-to-right: John Oehlke, vice president of South region, Coca-Cola North America; LeBron James, Cleveland Cavaliers; Ben Lawson, director of community development, Coca-Cola North America;  and rapper JAY-Z met with about 100 students in the Dallas Elevators Powered by Coca-Cola program at the Boys & Girls Club of Greater Dallas – East Dallas Club on February 13. LeBron and JAY-Z reinforced the importance of staying in school and in the students finding a passion for their lives. The two superstars, in town for the NBA All-Star Weekend, also presented a $5,000 scholarship to Dallas Elevators participant Adriana Cedillo.